Amplience, a company that develops a platform for next-generation commerce experiences for B2C and B2B clients, revealed that it had secured $100 million in series D funding.
Amplience’s cloud-based platform, according to the company, is based on a MACH architecture, developer-powered, business-enabled, and acts as a multiplier for speed, agility, and scalability when creating digital experiences.
The platform architecture is a product of the collaborative MACH Alliance, which supports an open and best-of-breed enterprise IT environment. The acronym MACH stands for ecosystem technology that is based on headless, cloud-native, software-as-a-service (SaaS), API-first, microservices, and APIs.
It makes use of discrete business functionality that has been created, implemented, and managed independently. The componentry is largely open source.
What The Mach Ecosystem Is All About
According to MACH subscribers, business software suites are no longer the ideal option for running e-commerce applications. They argue that in contrast to traditional proprietary systems, which are out of step with the demands of workloads in 2022, the MACH ecosystem is quick-thinking, adaptable, and constantly up to date.
“There is a widening performance gap between organizations still using old content management and e-commerce systems and digital leaders who have extensively invested in building their own customer-centric commerce experience infrastructure,”
James Brooke, the CEO and founder of Amplience, stated in a media advisory. Through the use of best-in-class MACH and composable features, Amplience assists its customers in bridging this gap and accelerating the development of a modern commerce experience without compromising developer productivity or business usefulness.
In addition to doubling down on product investment, we are expanding our go-to-market, customer success, and expert services teams globally in order to achieve this.
Success With Clients Depends On Having A Positive Digital Experience.
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It is the way to transform consumer experiences and increase brand loyalty. Amplience employs 200 people throughout the world and has raised $180 million from investors according to preimesbergerventurebeat.
In its most recent round of fundraising, series D, Amplience obtained growth finance from Sixth Street and an equity investment from European growth equity investor Fairview Equity Partners. Octopus Ventures, an existing investor, also contributed.
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About The Company And Leading Partners
Amplience is a platform that enables B2B and B2C businesses to successfully compete in the contemporary experience economy. Amplience has secured $180 million from investors such as Farview Equity Partners, Sixth Street, and Octopus Ventures and employs 200 people worldwide.
Farview Equity Partners specializes in making investments in Europe’s enterprise technology firms that are focused on growth. Farview was established in 2019 with the goal of enabling European enterprise and financial technology companies to expand beyond their present capacities.
Along with cash, Farview also offers its portfolio firms focused support, making use of its vast network, many resources, and ability to spot trends in past achievements to help create unique results.
Sixth Street organization is made up of over 350 team members, including over 180 investment specialists operating across the globe.
Octopus Ventures believe that by investing in the future, you can create a better one. For the individuals and concepts which will change the world. From thoughts on a piece of paper through an IPO, we can support you at every stage of your journey.
We invest more than £200 million annually in the five sectors—health, fintech, deep tech, consumer, and B2B software—where we see the greatest potential for impact.
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